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  • Branding, Communication and Distribution of the TV Channels

    There are thousands of channels in the world who are looking for entering into new countries to create its own viewer with their attractive international programs. At the early stage only a few news channels were international channels and they used to get access to any country without any hindrance or competition. But at these days penetrating in country has become a big hurdle for every new channel as there is a very big competing among thousands of International channels who are having innovative strategies to grab a market with their most attractive programs and viewership policies. In Bangladesh also there are around 250 channels are being broadcasted including news and mixed program channels. 

     

    BanglaSatCom is working for the TV channels to get access to the viewers at the homes through cable and other platforms in Bangladesh. It is having an experience of 12 years in the sector of Channel distribution.  

     

    Bangladesh is a country having a population of 160 million among which 70 percent are covered with satellite TV network. According to our observation the investigative news programs, different news and documentary packages and the international news of different channels are very popular in our country as the BBC, CNN, DW, CCTV and Al Jazeera are doing very well in our country. Besides channels which are popular for their Films, Drama, Cooking & Travel, Music, Realty Shows, comedy and entertainment are also have a great viewership in Bangladesh. There are around 230 channels are being broadcasted in Bangladesh.

     

    BanglaSatCom is a Media distribution Specialist Company and is working with different television channels to distribute in Bangladesh. At present it is working with TV5MONDE and Al Jazeera Media Network as their local representative to look after the promotion and other local interests including the distribution.
     

    It has a huge distribution network in Bangladesh which is covering 4200 cable operators throughout the country. It also keeps liaison with the regulatory authority to keep the channels operational through validating the landing permissions and other down linking criterions.

     

     

     

    BanglaSatCom is offering services for the Broadcasters:

     

    A) To work to obtain Landing and down link permission in the territory of Bangladesh.

     

    B) Providing branding and promotional support for new channels.

     

    C) To provide a very strong distribution support to reach TV homes and to ensure growth of visibility.

     

    D) Providing TV landscape information and preparing survey reports for the channels.

     

    E) To keep regular communication with the government authority to keep the channel on air without any interference.

     

    F) Creating loyal viewer through communication in the social media.

     

    G) To visit the cable operators to get monthly coverage report.

     

    H) Day to day monitoring at the cable operator level to have a vigilant supervision to keep the channel on air.

     

    I) To organize seminar, workshop and awareness programs to create new viewership.